Buying group
Connects participating retailers through a shared purchasing and brand-support model.
ABOUT 2U FOODS
Local enterprise.
A shared future.
A South African vision for accessible retail and greater economic participation in township and rural communities.
OUR BEGINNINGS
Built from an understanding
of the local market.
2U Foods began taking shape in 2014/15 to serve a part of the South African population that had long been underserved by conventional retail.
Co-founded by Kholofelo Maponya and Ikosi Sipho Mahlangu, the business brought together a vision for community stores, product distribution and local delivery.
The purpose was practical: bring essential goods closer to people while creating opportunities for local entrepreneurs to participate in the economy.
“We care, because we are.
It is 2U, by you and for you.”THE 2U FOODS PHILOSOPHY
OUR BUSINESS MODEL
Four parts. One connected system.
The archived business model brings retail, purchasing, supply and property together.
Direct distribution
Supplies goods to movable panel stores and independent retail businesses.
Movable panel stores
Provides the community retail format through which local operators serve customers.
MMI Property
Forms the property component, with arrangements for the provision and maintenance of store structures.
THE IKHAPELA CONCEPT
From the local store
to the customer’s door.
iKhapela is the delivery concept associated with the 2U Foods store model. Customers’ orders are prepared at the local store and delivered to their homes.
It supports the original idea behind the brand: everyday convenience should be within reach of more communities.
Ask about deliveryConfirm participating locations, arrangements and charges with the team.
Be part of the conversation.
Explore the business model and discuss what it could mean for your community.